The restaurant critic

Understand Audiences?

My unique skill is perceiving the intent of website visitors better than anyone else. It is now a marketing and sales content framework that helps convert more interest into action.

That I am too detailed to be a great writer is ironic. A good friend dubbed me the restaurant critic, knowing what’s good, without being able to reproduce it. The point is, none of us can do it on our own.

  • Inbound or Outbound
  • Buyer Intent
  • Target audiences
  • Positioning

Partner with market audiences

Add your email to the list, and we’ll invite you to an introductory walk-through.

[fluentform id=”1″ type=”basic_contact_form”]

Three ways to

Generate New Business

It’s incredibly valuable to have the phone start ringing with new business opportunities. Sources of new clients and customers are cherished, and Social Channels, Search Engines, and Email can deliver interested visitors day after day. But which is best for you?

Digital marketing strategies include Social, Email and Website Marketing

Digital Marketing Landscape

Questions we try to answer

Search Audiences integrates social, email and website marketing plans. We’ll come up with better

Topic-based audience analysis reveals what people are most interested in. Grouped, they tell us more about that topic than individual keywords ever could. It helps to respond to interest rather than to guess.

This is a tough one to answer without saying, ‘it depends’. Of course, it does, but if we can decide what it depends on, it will serve us well.

Every business has multiple audiences, often whether they know it or not. It’s a dynamic between what we offer, who to whom, where they are, and how we reach them. A decision in one can affect the other. How can we be intentional?

How to choose